TIP:
Subject Lines That Converts To Sales And Repeat Sales.
Abe Cherian
A
blatantly hyped or deceptive subject line might (sometimes) get your
prospects to open your email, but will miserably fail to get their
trust all through the sales process. If your subject line is too
hyped, the few who actually read your ad copy or visit your website
will be reading it with a 'suspicious' frame of mind.
Subject
lines that works has always been the ones that evoke curiosity. You
must also follow through and satisfy the emotion that you created (curiosity)
in a sincere manner in the rest of your copy.
Subject
lines that generates the highest conversion ratio will have the
following qualities:
Lists
main benefit
Differentiates
from other subject lines
Evokes
curiosity
Short,
interesting, and inviting
Sincere
A
straightforward and sincere approach is
the best way to, not only get prospects
to open your email ads, but to
eventually read through your copy, visit
your website, and finally make that
purchase.
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