Execute a Plan for your Online Marketing
By Abe Cherian - Copyright © 2005
Introducing an online business today requires attention and
most of all perseverance. In terms of success there are
basically three groups of people involved in Internet
marketing. There are those that learn, but fail to act on
their knowledge. There are those that try, but fail to
succeed. There are those with very successful online
businesses.
Those that never act will never succeed obviously but what
about those that are sincerely trying, putting forth an
honest effort, but failing to make substantial amounts of
money? They may have the same tools, the same knowledge,
and the exact same resources available to them as the
successful entrepreneurs, but for whatever reason unable to
create profitable online businesses.
Their actions don't lead them to their desired result.
Obviously, logic indicates that the problem is that they
simply are not acting on the actual solution. Too often
online marketers become obsessed with only what appears to
be the solution.
These marketers desire more traffic, better sales copy,
more bonuses, more articles, better headlines. But these
efforts only bring about a slight improvement. How much
traffic can one possibly get in a given niche market to
become successful?
An online marketer can only improve this aspect of their
business so much before they reach their potential. These
things which are all pawned as solutions to creating wealth
are really only methods of marketing a website more
effectively. Having a high conversion rate does not
guarantee wealth. Neither does having a high visitor value.
The best headline in the world will only make so much
difference if only a few people see it.
Ezines, headlines, traffic, search engines, writing
articles, psychological persuasion tactics, bonuses,
testimonials, autoresponders, upsells, backends, recurring
billing, pop-ups, opt-in forms, viral marketing tactics,
etc. are only a variety of pieces to a much larger puzzle.
We can't put the pieces of the puzzle together when we are
focused on a single piece of the puzzle because we fail to
see the larger image that we are trying to make. As
Internet marketers, the information we absorb on Internet
marketing narrows our scope to the point where we feel that
these "puzzle pieces" are the big picture when, of course,
they aren't. Because of that, an online marketer's efforts
can easily become misplaced. Their time is then wasted on
unproductive solutions.
Their goals of fame and fortune go unrealized as a result
of failing to focus on the right thing at the right time.
The actual solution is a recurring message in business
strategy, self improvement products, and even religious
doctrine. The ultimate edge on your competition is the
determining factor in your success, and the guarantee that
you will make large amounts of income.
Those who try but don't succeed are simply unable to
conceive and formulate a plan that will lead them towards
success. A superior plan is one that is formulated based on
an aerial perspective. Perspective is the barrier that
separates those who try to be successful from those who
become successful. The truly successful are consciously or
unconsciously looking at things from an aerial perspective.
>From a high vantage point they see exactly where they want
to go and have a clear view of the beginning, middle, and
end result of their efforts and are then able to plan
accordingly. With the beginning, end, and everything in
between, in mind they are able to formulate. This is
consciously or unconsciously an organized, methodical, and
logical plan of attack that will yield their desired
outcome.
Then, all they have to do is act on that plan consistently
and what began as a plan becomes reality. Plans and
strategies based on superior, aerial perspective. When you
start taking action based on a superior plan becoming
successful is only a matter of the time it takes to execute
it.
About The Author:
Abe Cherian is the founder of Multiple Stream Media,
a company that helps online businesses find new prospects and clients, who are anxious to grow
their business fast, and without spending a fortune
in marketing and automation.
http://www.multiplestreammktg.com
Web's #1 site to find "free resources to Plan, Build,
Market, and Maintain your website":
http://www.multiplestreammktg.com/resources.html
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